Impact

BSF_BSWW24_House_Icon_RoyalBlue

What started as a relatively small initiative in 2020 continues to grow year after year. Blue Star Welcome Week gets upstream of the loneliness risked by 600,000 military families who move each year and creates welcome, joy, and connection! To all our partners, supporters, and families, we are so grateful for your participation.

No matter your level of involvement, you have helped make a difference.

Check out the impact we’ve made together.

2023 Net Promoter Score (NPS)

Net
Promoter
Score

Net Promoter Score

from military families who moved this past year.

NPS=90 for all surveyed participants*

*Compared to global benchmark numbers across industries, the top 25% of companies have an NPS of 72 or higher.

Net Promoter Score

Net Promoter Score (NPS) is a market research metric that measures customer loyalty, satisfaction, and enthusiasm by asking customers how likely they are to recommend a company, product, or service to a friend or colleague. NPS scores are reported as numbers ranging from -100 to +100, with higher scores being more desirable.

Growing Local Networks

Respondents to our survey reported making more than

new social connections

new
social
connections

through Blue Star Welcome Week events in 2023.

Home-Img-BSWW-24-4

Growth Highlights

Events Hosted

2021

2022

2023

Government Proclamations

2021

2022

2023

Potential
Media Reach

2021

2022

2023

Potential
Media Reach

2021

2022

2023

102,000,000

68,000,000

282,000,000

WELCOME WEEK IMPACT REPORTS

2023

2022

2021